Project: Cannes 2025 / Role: Lead Copywriter
The advertiser content team was asked to develop strategic “conversation starter” content for Pinterest’s Global Sales Organization’s 400+ advertiser meetings at Cannes, positioning Pinterest as a must-have partner in 2025. We created four meeting content tracks, four accompanying talk tracks, and an event recap multi-pager to engage with clients post-Cannes.
Each track took a thought leadership approach designed to cover industry topics that felt timely and relevant, and connected to company messaging, product updates, and new research.
Multi-pager
The Future of Search and Discovery
Positivity Powers Performance
Performance Across the Funnel
Marissa Nicole 