Project: Tentpole company event / Role: Lead Copywriter
Gladly Connect Live is an annual customer service conference where industry experts, customer service professionals, and leaders from the world’s most influential brands gather in person and virtually to share practical insights, best practices, and winning strategies to deepen customer relationships and strengthen brand loyalty.
Each year for this event, I own copywriting for pre-event, during-event, and post-event promotions in the form of landing pages and supporting webpage copy, paid social, and a robust email marketing campaign.
2023
Gladly Connect Live 2023 took place in the lively city of New Orleans. The tone of the event and all communication was heavily influenced by NOLA, with imagery and language that reflected the rich experience of this southern hot spot.
2024
Gladly Connect Live 2024 took place in Scottsdale, Arizona. Unlike last year’s event, this year’s theme of “finding your CX oasis” was scaled back, more apparent in the event visuals than the messaging, which is heavily values-driven.
See more work samples here.
Marissa Nicole 