Project: Pinterest Predicts 2026 / Role: Lead Copywriter
Each year, Pinterest releases its annual trend report that highlights the twenty trends that they predict will take off in culture in the year ahead. To support this huge business moment, the advertiser content team creates pitch materials that enable our Global Sales Organization to engage new and existing clients and sell Pinterest Predicts trend packages.
In 2026, we built two narrative-led decks positioning investment in Pinterest Predicts as essential for brand relevance and smarter ROI in today’s fast and fleeting trend landscape. This also included our first-ever Pinterest Palette pitch deck, highlighting the colors that are making waves both on and off Pinterest’s platform.
As lead copywriter on the project, I collaborated with an XFN team on narrative development that captured an industry perspective, fresh trend research, and Pinterest company messaging, culminating in a reveal of the twenty trends and palette colors.
Pinterest Predicts
Pinterest Palette
Marissa Nicole 